An American sports equipment company that manufactures athletic apparel, footwear, and accessories, particularly known for moisture-wicking performance shirts.
Origins
Under Armour was founded in 1996 by Kevin Plank, a former University of Maryland football special teams captain, in the basement of his grandmother’s home in Washington, D.C. The first product was a microfiber compression T-shirt.
Products
Under Armour makes performance athletic apparel including its HeatGear, ColdGear, and AllSeasonGear lines, as well as athletic shoes such as the HOVR running series and the Curry basketball signature line with NBA star Stephen Curry.
Operations
Headquartered in Baltimore, Maryland. Under Armour sells in many countries and sponsors numerous professional athletes, teams, and university programs.
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